Introduction
business
widely
acknowledged
universal
language
However
despite
using
common
language
uncommon
misunderstandings
occur
Differences
cultural
practices
mean
travelers
should be
aware
varying
customs
etiquette
cultural
conducting
abroad
Cultural
differences
conducting
international
extremely
representatives
aware
beliefs
behavior
After all
which
might
considered
boardroom
could be
radically
expected
As a
result
failure
understand
foreign
practices
customs
create
insurmountable
barriers
successful
relations
Conversely
taking
little time
learn
cultural
reap
rewards
build
strong
relationships
age-old
saying
do as
Romans
sometimes
wise
adage
bear
mind
conducting
with
foreign
clients
example
meetings
often
business-like
tend
to
follow
rigid
time-based
structure
where
points
debated
given
However
countries
great
importance
attached
courtesy
hospitality
which
cause
delays
prevent
keeping
strict
schedule
Certainly
many parts
forming
personal
relationship
dealings
Although
build
once
has been
developed
tends
To last
advantageous
over
more
shallow
found
Europe
United States
some
cultures
establishing
friendships
can be
potent
business tool
so
to take
such
prospective
clients
Another
cultural
difference
observe
greeting
counterparts
firm
hand-shake
considered
polite
making
brief
eye-contact
bowing
nodding
common
although
shaking
hands
becoming
popular
initiated
the host
Personal
space
according
dominant
culture
valued
acceptable
distance
kept
southern
much
decreased
perceived
intimate
north
akin
normal
conversational
distance
south
Understanding
cultures
Regardless
location
meetings
whether
boardroom
restaurant
aware
cultural
differences
exist
east
west
north
south
While
traits
worldwide
ensuring
punctuality
start
traits
subtle
much more
traits
etiquette
mean
success
mean
unsigned
contract